Dbrand Already Has iPhone Ultra Cases, Spoiling Apple’s Surprise

Apple usually prides itself on maintaining a veil of absolute secrecy leading up to its big reveals, but accessory maker dbrand seems to have other plans. In a move that effectively spoils whatever surprise the tech giant has planned for tomorrow, dbrand has already listed dozens of Grip cases specifically designed for the iPhone Ultra. A quick trip to their sales page confirms the existence of nearly fifty options for a device that technically does not exist yet in the public eye.

The anticipation surrounding the iPhone Ultra has been building for years, with whispers of such a project dating back as far as 2017. According to leaked details and industry expectations, Apple is finally ready to enter the foldable market with a handset similar to the Samsung Z Fold or Google Pixel Fold. The vision is essentially a standard iPhone that unfolds into a book-like shape, transforming into something akin to an iPad Mini running a specialized version of iOS optimized for larger screens.

While official specifications remain under wraps, insiders suggest that Apple may have developed new screen technology aimed at minimizing the unsightly crease typically found in foldable displays. However, this innovation comes with a steep price tag. Analysts expect the device to retail for anywhere between 2,000 and 2,400 dollars, reflecting both the premium nature of foldables and the high costs of production.

There is still some uncertainty regarding when customers can actually get their hands on the hardware. Some reports indicate that while the phone will be showcased during tomorrow’s event at 1 PM ET, it might not ship until later in the year due to manufacturing complexities and global RAM shortages. Regardless of the release date, dbrand has ensured that whenever those lucky few finally receive their phones, they will already have plenty of ways to protect them.